8 Ways to Cultivate Major Donors with Experiential Travel

Posted by Ian Lauth on Jan 27, 2015 11:56:00 AM

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Special events are the most widely used method for cultivating new major donors. Nonprofits host big events as an entry point for potential high net-value donors to come learn about the cause and meet the people behind the scenes (that's you), planting the seed for a relationship that moves them toward major giving.

The toughest piece of this donor cultivation process - especially at a big fundraising event - is building that relationship. If you're busy running around and you only have time to introduce yourself to a few people, who do you spend your time socializing with?

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How can you tell which new faces in the room may be interested in - or have the resources for - becoming a major donor? Even once you've identified these people, how do you go about setting up a post-event meeting to further discuss their involvement?

One of the best ways to zero in on these folks is through offering big-ticket live auction items like Experiential travel packages. Here are 8 steps for cultivating major donors using no-risk auction travel packages:

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Topics: donor-relations, donor development, cultivating major donors, donor cultivation, travel budgets

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Meet Winston & Winnie, the Winspire Twins

Winston & Winnie love to help Nonprofits raise money for amazing causes. They also love to travel and have a bucket list of amazing Experiences they are determined to complete in their lifetime. Winspire News is the result of this shared passion, offering fundraising advice, industry news and insight into charity fundraising with travel.