To keep the focus on fundraising at your event, you want to employ fresh and exciting income streams. One that has generated plenty of interest in our webinars: the Wildcard Auction™. This is an entertaining, fast-paced revenue opportunity that can raise tens of thousands of dollars for your cause—without requiring any extra time or resources to procure items!
Sound too good to be true? It's not, and today you'll learn exactly how you can try this at your next fundraising event.
Read on for the resources you need to run your own Wildcard Auction: an instructional video, step-by-step guide, printable Wildcard form (PDF) and customizable template (Word).
Origins of the Wildcard Auction
Today's idea comes to us from benefit auctioneer specialist Danny Hooper. Check out his experience with his very first Wildcard Auction:
"For years and years, people would come up to me after the live auction and say, 'You know what, I would have been happy to donate something, but nobody asked me.' I heard this over and over.
Finally, at a rotary auction event, I decided to try something new.
I took a pack of neon-colored index cards and tossed a couple on each table. Then I said from the stage, 'Folks, tonight I’m gonna try something called a Wildcard Auction. If you've got an item you could donate to the live auction tonight, write down your name, your phone number and the item you’d like to donate, then send it up to the stage.'
The very first night I did this, we made $46,500 off the floor."