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Charitable Giving Trends in Canada [INFOGRAPHIC]

Posted by Ian Lauth

Charitable Giving Trends in Canada (INFOGRAPHIC)

Charitable giving in Canada is at an all-time high. In 2010, just as we began climbing out of the global recession, 84% of adult Canadians or just under 24 million people reported making at least one donation to charity during the calendar year. At an average donation of $446, the total amount donated to charity was over $10.6 billion.

While this may be a drop in the bucket compared to the $278 billion donated by U.S. households in 2009 at the height of the recession, it is a dramatic increase over the $4 billion that was contributed as recently as the 1990's - showing that giving in Canada is on the rise. It's also important to note that Canada was ranked #2 behind the US in the 2013 World Giving Index rankings of the most charitable nations of the world.

In this infographic, we explore the trends of charitable giving in Canada, including how donations and donation rates vary by age, gender, income, education, and place of residence. Overall the findings show that Canadians are strongly inclined to donate to charity, regardless of their demographic background.

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Nonprofits, Infographic
Ian Lauth
Ian Lauth
With an extensive background in marketing development and content design, Ian’s role at Winspire is to develop external communications, brand expansion and product delivery processes to help Nonprofits maximize their fundraising revenue. Ian serves as the Editor-in-Chief for Winspire News, creating and managing blog content, newsletters, eBooks and other resources for Nonprofit fundraising professionals.

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