Your destination for insight into the world of event fundraising, charity auctions and no-risk travel packages.
The planning stage of most successful fundraising events began 6 months to 1 year or more in advance. With hundreds of details to manage leading up to the big day, it's no wonder missed opportunities and mistakes end up costing so many charities thousands of dollars in revenue each year. The more organized you are, the greater return on your investment.
At Winspire, we are constantly developing new auction packages and strategies that empower charitable organizations to raise more for their causes. To that end, we are excited to introduce a new way to offer the best possible no-risk travel packages at your fundraising auction: the Winspire Price Match Guarantee!
Recently we hosted a webinar with fundraising software provider Greater Giving all about practical tips to describe, display, promote and sell auction packages more effectively. Today we are sharing part I of a lively Q&A session with charity auction organizers around the country.
You may already know every Winspire Experience is designed to raise the most money possible for nonprofits - after all, we constantly create and update packages based on where donors are traveling now. And because we work with a wide variety of trusted industry partners, we have access to preferred pricing that sends more donor dollars to your cause. What you might not know: In addition to raising money at fundraising events, two Winspire Experiences give back directly to charities.
The most successful fundraising events require plenty of advanced planning and preparation. When managing hundreds of details, auction items, different committees and volunteers, there's plenty of room for missed opportunities. And time and again we've found the more organized you are, the greater return on your investment. To the rescue: checklists!
Today, we are excited to introduce the Winspire Hotel Giveback: an opportunity for you and your donors to travel to some of the most in-demand destinations worldwide, all while supporting your organization. For a limited time, donors can book discounted luxury hotels through Winspire at www.winspireme.com/giveback. Each booking costs significantly less than advertised prices on Expedia or Hotwire. Best of all, 30% of every booking goes to the charity of the traveler's choice.
In a previous webinar, we shared the "10 deadly sins," or costly mistakes, seen most often at charity auctions. Number 3 on our list: Putting out the wrong items for your audience. To get high returns on your fundraising event, you want auction items that have wide appeal, generate excitement, and are perceived as highly valuable among your donors.
We have previously discussed the revenue windfall that selling multiples in your live auction can bring. It's no surprise that exclusive, unique live auction packages often generate interest from more than one bidder. If you can successfully capture the second and third-high bidder (or more!) on certain items, you'll quickly raise tens of thousands of dollars more for your cause.
"Charity auctions are fundraising events that turn into social events, not social events where you hope to raise money. If done correctly, your guests won't know the difference." - Keith Jones, benefit auctioneer A surefire strategy to entertain your audience AND raise as much money as possible for your cause? Turn to a professional benefit auctioneer.
You already know how tough it can be to secure the funding needed to support your cause. With passage of the recent tax reform bill, it may get even tougher. As reported by Fox Business, CBS Money Watch, Forbes and more, the new tax bill doubles the standard deduction for individuals and families. This means an estimated 21 million taxpayers will likely not itemize their giving for 2018. While the change won't affect the giving of those who are truly passionate about your cause - historically, itemizers are almost twice as likely to donate to charity and comprise more than 80 percent of total giving. One bright spot: The increased deduction puts more money into the pockets of those who give small to mid-size gifts.
We are thrilled to announce the winner of Winspire's first Donation Give-Away drawing of 2018! Congratulations goes to Kristin Melton, Marketing & Development Director at Bloom Our Youth. The Fayetteville, Georgia-based charity (just south of Atlanta) provides safe shelter and physical, educational, and emotional support to children who have been the victims of abuse, neglect and other tragic circumstances. It's our honor to be able to donate a $1,000 Saks Fifth Avenue shopping spree for their use in an upcoming fundraiser.