Your destination for insight into the world of event fundraising and charity auctions.
It's a scene all too familiar to many nonprofits... You've spent eight months preparing for your annual gala, live and silent auction. Dozens of volunteers and staff have put in countless hours marketing your event to the entire community, securing event sponsorships from local businesses, finalizing logistics and procuring exciting, buzzworthy items for the auction. Finally, the big night arrives. The honorary "auctioneer," a local news anchor, has graciously agreed to lead your live auction pro bono. Everyone's excited to start the live auction...until it becomes clear your volunteer doesn't have enough experience in this area. He has trouble building momentum, leaves out important details on some items, lets your Fund-a-Need cash appeal fall flat and even misses a few raised bid paddles in the corners of the ballroom. The energy deflates from the auction, and the night's total revenue is disappointing to say the least. Event fundraising is expensive. It's understandable that nonprofits want to save wherever possible. But in our experience, the auctioneer is not the corner to cut. In the live auction, the high point of the biggest fundraiser of the year, the stakes are too high to have the wrong person at the helm. Professional certification in any field is a formal recognition one has the skills to perform a certain job and is committed to maintaining high standards. A certified Benefit Auctioneer Specialist (BAS) is an auctioneer with experience maximizing profits from benefit auctions in particular. Our advice: Ask your local media personality or outgoing volunteer to serve as the night's emcee or host, and leave the live auction to the professionals. Read on to discover why hiring a BAS could be a game-changer for your next auction's bottom line!
As experts in event fundraising, we always encourage those procuring auction items to think outside the box. Simply put, one-of-a-kind items that surprise and delight donors bring in the highest bids.
At live auctions, who is the most important person in the room? We believe it's your auctioneer. He or she is the "quarterback" of the night, guiding the program and extracting as much money from guests as possible. As a result, choosing whether or not to hire a professional fundraising auctioneer for your fundraising auction is one of the most important decisions you'll make in the planning process.
Winspire is proud to present a free recording of our recent webinar, "10 Deadly Sins of Charity Auctions (and how to prevent them),” featuring our good friend and renowned fundraising auctioneer, Danny Hooper. In what could easily fill a 2+ day workshop, Danny covers the following topics: The Do's & Don'ts of organizing your program Proper timing and sequencing of your live auction Commonly missed revenue opportunities Silent auction boo-boos Dangers of losing control of the audience The high cost of using an unqualified auctioneer How to avoid the 10 most costly mistakes ...and more! This is a must-watch for anybody associated with a fundraising auction who wants to achieve record-breaking results at their next event and develop a foundation for successful event fundraisers for years to come.
Proper planning and smart investments are key to creating a successful and lasting event. The goal is to lay a solid foundation so you can have a successful event now and for years to come.
Fundraising auctions are a lot of work. They’re only worth the effort if they pay off in a big way. If your last event didn't meet your financial expectations, perhaps it’s because: 1. You focused on the decorations, dinner and dancing rather than the auction items. You want to show attendees a good time, but only so they’ll spend more.
After 17 years of auctioning expertise, Scott Robertson had a growing, successful career. Despite his extensive experience, Robertson had a client who asked if he had a special Benefit Auction Specialist designation. “I realized then that the BAS designation had more weight than I previously thought,” he says. "I registered for the BAS class the next day".
Hiring a professional charity auctioneer is a sure way to raise more money and give your audience a night to remember. Before hiring an auctioneer, however, its important to understand that not all auctioneers are the same. To give you an idea of how many types of auctioneers there are out there, here is a list of categories from the National Auctioneers Association:
Successful fundraising events require an emcee who can entertain, engage and encourage your audience to open their wallets. Who are you going to pick for the job? A volunteer? A local celebrity? A member of your organization?
Benefit auctioneers can do a lot to add to the success of your charity auction or fundraising event. Unlike commercial auctioneers who specialize in selling commodities and other goods for profit, charity auctioneer specialists have experience raising money that’s not for profit.
There are many strategic components nonprofit development directors use to organize successful benefit auctions. A professional benefit auctioneer is one of them, providing planning expertise and helping to boost crowd enthusiasm and encourage bidding. If you want record fundraising numbers, an educated and experienced benefit auctioneer is a necessity. But not all benefit auctioneers are the same. Did you know that there was a professional auctioneering association? Founded in 1949, the National Auctioneer Association (NAA) is the world's largest association dedicated to professional auctioneers. The NAA offers a Benefit Auctioneer Specialist (BAS) designation given to auctioneers that demonstrate industry-best skills. Continuing education, classroom hours and extensive auction experience is required to receive the designation.