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8 Ways to Cultivate Major Donors with Experiential Travel

Special events are the most widely used method for cultivating new major donors. Nonprofits host big events as an entry point for potential high net-value donors to come learn about the cause and meet the people behind the scenes (that's you), planting the seed for a relationship that moves them toward major giving. The toughest piece of this donor cultivation process - especially at a big fundraising event - is building that relationship. If you're busy running around and you only have time to introduce yourself to a few people, who do you spend your time socializing with? How can you tell which new faces in the room may be interested in - or have the resources for - becoming a major donor? Even once you've identified these people, how do you go about setting up a post-event meeting to further discuss their involvement? One of the best ways to zero in on these folks is through offering big-ticket live auction items like Experiential travel packages. Here are 8 steps for cultivating major donors using no-risk auction travel packages:

  • 7 min read
  • Jan 27, 2015 11:56:00 AM

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