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Today we are very proud to announce the launch of the podcast Events with Benefits, Winspire's first foray into the world of podcasting! Together with co-hosts Renee Zau from DonationMatch.com and benefit auctioneer Danny Hooper, each week we aim to bring nonprofit staff, volunteers, event planners, PTOs and more a wide variety of cutting-edge insights into the world of event fundraising. The first 3 episodes are available free on iTunes and EventswithBenefits.com. Check out the sample topics and special guests we have on deck for the first 10 episodes... Fundraising Auctions with Jim Nye the Auction Guy, professional fundraising auctioneer Golf Tournaments with Holly Kennedy, CEO and co-founder of Kennedy Golf Tournament Legal Considerations with Mary Tovella Dowling, attorney at For Purpose Law Group Partnerships with Parker Pike, member of Board of Directors of San Diego Nonprofit Association Perseverance with Lynda West, nonprofit coach and mentor Thinking BIG with Noah McMahon, founder and CEO of Anonymous Auction Timeline Tips with Scott Robertson, professional fundraising auctioneer Mobile Bidding with Debby Roth-Bush, Relationship Marketing Manager at GreaterGiving Donor Development with Carlos Leija, Chief Development Officer at Orangewood Children’s Foundation Are Charity Auctions Dying? with Nelson Jay, professional fundraising auctioneer Each episode is 30 to 40 minutes long, making it the perfect way to brighten your daily commute, pass a lunch hour and gain a treasure trove of new ideas for your next event. To learn more, listen to the first few episodes and subscribe, click below: For more on how to listen to a podcast, the complete list of our first 10 special guests and topics, and...what exactly is a podcast?...read on. What is a "podcast"? A podcast is simply an audio file published on the Internet. There are countless podcasts spanning hundreds of categories from business to entertainment to true crime (ever heard of NPR's runaway hit Serial?) and more. In our case, Events with Benefits is all about nonprofits and fundraising.
It's no secret that competition for charitable donations is very high. As a result, it is important for charities and nonprofit organizations to develop unique fundraisers that distinguish their group from other organizations competing for the same donor dollars.
By Sylia Obagi Director of Operations, Annenberg Foundation Posted at HuffingtonPost.com Most nonprofit leaders don't think of income generation as their top priority. Their purposes to serve, they reason. Raising money is secondary. This kind of thinking is one of the biggest mistakes a nonprofit can make. Without a strong fundraising culture, nonprofits often lurch from one financial crisis to another. Many fail to thrive. In spite of good ideas and sometimes great potential, some simply die.
Winston & Winnie slacking by the pool. By Alyce Lee Stansbury on tallahassee.com It’s summertime and the living is easy — or so it used to be. Early in my fundraising career, I looked forward to summer because the fundraising work slowed down and I had time to reflect, evaluate, organize and plan. Those days are over. Fundraising has become a steady 12-month blur of events and campaigns. Today, all the nonprofits I know are actively fundraising on a year-round basis. That said, summer is still a good time to position your nonprofit for greater fundraising success. Here are a few suggestions.
New guidelines for ethical fundraising from the Direct Marketing Association Nonprofit Federation (DMANF) define transparency and a clear mission statement as critical aspects to a successful nonprofit strategy. It all comes down to building a foundation of trust with donors, who expect the organizations they support to operate at high standard of ethics, regardless of financial results. Earlier this month the DMANF’s ethics committee and advisory board adopted the Fundraising Principles and Best Practices for Accountability in Fundraising [PDF], which outlines four "General Principles" for it's members to adhere to: Establish a clear mission statement describing what you do and why. This helps donors determine whether it is a cause they want to endorse. Act in a way that furthers your overall mission, including ethical use of resources that are consistent with the stated mission objectives. In your messaging to donors, accurately describe how you spend your money and how it follows the established mission statement. Comply with relevant laws and regulations at both the federal and state level. Also covered in the document is the use of funds and the cost of fundraising, which details how important fundraising is for acquiring and retaining donors both as a short- and long- term investment. Without this primary source of unrestricted financial support, nonprofits would fail at delivering their mission and no longer be viable.
The following letter to the donors of America was penned by the leaders of the country’s three leading sources of information on nonprofits – GuideStar, Charity Navigator, and BBB Wise Giving Alliance. The letter is made available the the public under the Attribution-NoDerivs Creative Commons license, which allows for it to be shared and distributed for any purpose so long as it remains unchanged. You may download a PDF of the letter here. - re-posted from overheadmyth.com To the Donors of America: We write to correct a misconception about what matters when deciding which charity to support. The percent of charity expenses that go to administrative and fundraising costs—commonly referred to as “overhead”—is a poor measure of a charity’s performance. We ask you to pay attention to other factors of nonprofit performance: transparency, governance, leadership, and results. For years, each of our organizations has been working to increase the depth and breadth of the information we provide to donors in these areas so as to provide a much fuller picture of a charity’s performance.
By Gail Perry MBA CFRE on her blog Fired Up Fundraising Gail is a consultant, speaker, author and coach for nonprofit leaders Where do you look for potential donors? Here are some shortcuts to help you identify the right donor prospects who can take your cause to the next level. 1. If you need funding, go to your current donors first. They have already invested in you. They are “pre-sold” on your organization and on your cause so to speak. They’ve already voted with their money that they believe in you. Work for deeper relationships with these existing donors, and you’ll be more successful.
Here is a great article from Gail Perry about 10 ways your major donors are changing in today's fundraising landscape. In her list she outlines the general mood of major donors, which demographic segments are best targeted and some best practices for getting the best bang for your buck. By Gail Perry in her blog GailPerry.com Major donors have changed a lot in what they want and expect from nonprofits. Ten years ago, you could raise good money with a “spray and pray” appeal that was boring and generic. Now we have to work harder and smarter. The good news is that we can rely on plenty of research about major donors. What are they are thinking about their philanthropy and nonprofits? I’ve culled through the research – and here are my Top 10 Major Donor Trends for 2013 – along with a strategy to ride each trend productively. Trend 1. Donors are wary of trusting us. Trust is a huge issue these days. What can you do to help your donors trust you?
The new Winspire website provides a powerful resource for finding the best once-in-a-lifetime travel Experiences to use as charity auction items at your next fundraising event. Our goal is to make it as simple and easy as possible for event organizers to select, reserve and fulfill Winspire Experiences. We are proud to present mySuitcase, a tool for selecting Experiences you want to consider for your event. We built mySuitcase with collaboration in mind, empowering you to involve colleagues and our professional Event Consultants in the decision-making process of auction item selection. Following are a few aspects of mySuitcase designed to make the process of procuring unique auction items for your event much easier for you and your team.
From Nonprofit Quarterly - nonprofitquarterly.org Editors’ note: The following article was excerpted from the book The Science of Giving: Experimental Approaches to the Study of Charity, edited by Danny Oppenheimer and Christopher Olivola. The chapter, entitled “Social Influences in Giving: Field Experiences in Public Radio,” by Rachel Croson and Jen (Yue) Shang, provides an approach to understanding the role of social information in fundraising. While the public broadcasting environment in which the study was conducted may seem unique, we believe that this article holds implications for online fundraising specifically and also for individual donor fundraising in general. What social information about fellow donors and a donor’s own network has an impact on gift size? This article reviews research in the field, but there is much more to find out. Individual donations are the bread and butter of the public broadcasting industry in the United States. In 2006, more than 800 member radio stations collected $275 million from individual donors. 1 These donations were collected based on the fundraising principle that public services drive public support: that is, when people listen, they give;? when audience declines, so do donations. 2