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The Value of Volunteering Time [INFOGRAPHIC]

Posted by Ian Lauth

The Value of Volunteering Time

Across the nation, volunteering is on the rise, according to the Corporation for National and Community Service (CNCS). The CNCS reports that in 2011, Americans volunteered more than 7.9 billion hours of time through formal organizations, and the value of that time equates to more than $171 billion.

In total, there were more than 64.5 million US citizens that volunteered their time in 2011, which is roughly 26.5% of the total US population.  In addition, 51% of US residents donated money to charity in 2011, showing that there is a pervasive culture of volunteering and donating across the US.

For charitable organizations, it is important to leverage the current growth in volunteering and donating by rallying your constituents to both participate in fundraisers and increase their donations. Further, the data shows that the age of volunteers is pretty evenly spread across all age groups. As such, finding ways to reach a more diverse audience demographic can be a great way to increase participation in fundraising activities in your charitable organization.

Winspire The Value of Volunteering Time Infographic

Ian Lauth
Ian Lauth
With an extensive background in marketing development and content design, Ian’s role at Winspire is to develop external communications, brand expansion and product delivery processes to help Nonprofits maximize their fundraising revenue. Ian serves as the Editor-in-Chief for Winspire News, creating and managing blog content, newsletters, eBooks and other resources for Nonprofit fundraising professionals.

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